TV Everywhere!

Adobe offered during the Olympics a streaming mobile app allowing users to watch the Olympics on mobile devices. They are planning to have this "TV Everywhere" App fully integrated for major TV shows within two years.

This system was actually born three years ago by Time Warner and Comcast. Today it has become more of a reality as content providers and distributors embrace technology that allows TV shows to be accessed on all mobile platforms, not just on traditional TV platforms.

Currently CNN, TBS, TNT, MTV, Comedy Central, Nickelodeon, Disney and more offer "TV Everywhere".

Taken straight from the article, I found this to be very interesting!…Smartphones are often the starting point for a “digital experience,” and users then go on to their other screens. TVs still get the most screen time of our leisure time, although 77 percent of viewers are simultaneously looking at another screen when watching television.

Read more here!

Gary Fowler, Analog Solutions, Executive Technology Recruiter