Tuesday, August 14, 2012

Google paid 12.5 BILLION for Motorola, Why?...

Motorola Mobility, acquired by Google in May 2012 for $12.5 billion.

Motorola is one of the oldest brands in electronics and was the pioneer of the cellphone. Do you remember the ring tone.. "Hello Moto!" on the motorola flip phone?

Earlier I wrote an article about Apple suing Samsung's Android for patent infringement. The Android uses the Google computing platform. Thus Google had a definite motivation to purchase Motorola. Owning Motorola, and all it's 17,000 patents, helps to bolster its legal position and defend the Android platform.

Second of all, this purchase by Google will help position them for selling equipment, i.e.-smartphones and tablet computers. Google wants to take over the world and they are definitely on their way!

Cell phones and smart phones have changed the world. Never out of touch. Never out of hand. With it so common now, it's hard to believe that Apple didn't introduce it's first iPhone until June 2007. Seems like it has been around for much longer!

Gary Fowler, Analog Solutions, Executive Technology Recruiter

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